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Connect an app to your HubSpot account

HubSpot’s App Marketplace makes it easy to connect your favorite tools and platforms directly to your HubSpot CRM. Whether you want to sync data, automate workflows, or streamline daily operations, integrating external apps into HubSpot helps unify your tech stack and improve productivity.

Find and Review an App

  1. In your HubSpot account, click the Marketplace icon in the top navigation bar and select App Marketplace.

  2. Search for an app using the search bar or browse by category in the left sidebar.

  3. Click the app listing to view details.

App Listing Page Includes:

  • Overview: Provider name, install count, category, and features

  • Requirements: Subscription requirements (both HubSpot and app-side)

  • Resources: Setup guides, support documentation, and provider contact info

  • Data Privacy: Indicates whether HubSpot’s privacy policy applies

  • Pricing: Monthly/yearly plan options and additional pricing details

  • Shared Data: Describes how data syncs (one-way or two-way)

  • Reviews: Customer ratings and feedback

    📌 Note: Apps listed outside the App Marketplace may still integrate with HubSpot using open APIs, but they are not reviewed by HubSpot.


Connect an App

Permissions required: Super Admin or App Marketplace Access

  1. On the app’s listing page, click Install app (top-right).

    • If the button is grayed out, the app is already connected.

  2. Complete the connection steps as prompted by the app provider (e.g., sign in and approve permissions).

  3. For guidance, click Setup guide on the listing page.

⚠️ If you don’t have the required permissions:

  • Click Request to install

  • In the dialog box, select an administrator and click Send email

  • The admin will receive a request to approve the installation

🔧 Make sure ad blockers are turned off when installing apps.


Get Support for a Connected App

  • If the provider is HubSpot, contact HubSpot Support.

  • If the provider is a third-party, use the support links in the Resources or [Provider] Support sections on the app listing.


View and Manage Connected Apps

  1. In your HubSpot account, click the Settings icon in the top navigation bar.

  2. Navigate to Integrations > Connected Apps.

  3. View all connected apps and any Alerts next to them.

  4. Hover over an alert icon to see the error message and recommended steps.


Use Connected Apps in Workflows

Apps that support automation can be used within HubSpot workflows.

To add app actions to a workflow:

  1. Go to Automation > Workflows.

  2. Open an existing workflow or create a new one.

  3. Click the + icon to add an action.

  4. In the right panel, actions related to your app will appear under the app’s name.

  5. Select the action and configure it, then click Save.

To connect a new app from within a workflow:

  1. Follow steps 1–3 above.

  2. In the right panel, click the Connect an app tab.

  3. Search and select the app you want to connect.

  4. Click Connect, then complete the connection process.


Uninstall a Connected App

  1. Go to Settings > Integrations > Connected Apps.

  2. Click Actions next to the app you want to remove.

  3. Select Uninstall.

  4. In the dialog box, type uninstall to confirm, then click Uninstall again.


Connecting apps to HubSpot expands your platform’s capabilities and ensures your tools work together seamlessly. Explore the App Marketplace to find integrations that support your team’s daily workflow.