Create and Manage Team
Teams in HubSpot help you organize users into structured groups for visibility, segmentation, and reporting purposes. You can assign users to a main team and, depending on your subscription, to additional teams (extra teams). With Enterprise accounts, you can also build a team hierarchy by nesting teams under one another.
What You Can Do with Teams
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Organize users by department, function, or territory
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Control visibility of records and assets
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Set up team-based dashboards, views, and reports
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Define team ownership and access using team-based permissions
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Manage hierarchies using nested teams (Enterprise only)
Note: The number of teams you can create depends on your HubSpot subscription.
Create a Team
Permissions required: Super Admin
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In your HubSpot account, click the settings icon in the top navigation bar.
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In the left sidebar, go to Users & Teams, then click the Teams tab.
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Click Create team.
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In the right panel, enter the Team name.
(Enterprise Only) Nest a Team Under Another Team
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Select Put this team under another team.
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Use the This team sits under dropdown to select the parent team.
Add Team Members
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Use the Team members dropdown to assign users.
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If a user already belongs to a different main team, they’ll be added as an extra team member by default.
Main team members see team-specific views and assets.
Extra team members inherit visibility through hierarchy but don’t change their primary team membership.
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Click Save.
Edit a Team
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Navigate to Settings > Users & Teams > Teams tab.
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Browse or search for your team.
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Hover over the team name and click Edit.
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You can:
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Change the Team name
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Add or remove team members using the Team members dropdown
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Click Save.
Note: Users with Team ownership permissions can access records owned by their team members and, in Enterprise accounts, records owned by nested sub-teams.
Move a Team Under Another Team (Enterprise Only)
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In Settings > Users & Teams > Teams tab, locate the team.
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Hover over the team name, then click Move.
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In the dialog box:
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Choose the team(s) to move.
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Select the new parent team from the This team sits under dropdown.
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Click Save.
Any nested teams under the selected team will also move with it.
Delete a Team
⚠️ Before deleting, reassign any assets (e.g., views, records, dashboards) tied to the team to prevent them from becoming unassigned and visible to all users.
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In Settings > Users & Teams > Teams tab, find the team you want to remove.
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Hover over the team name and click Delete.
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Confirm deletion in the dialog box by clicking Delete team.
Manage a User’s Team Assignments from Their Profile
You can also manage a user’s team assignments directly from their user settings:
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In Settings, go to Users & Teams.
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Click the name of the user.
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In their user profile, go to the Setup tab.
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In the left sidebar, click Teams.
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Use the dropdowns to assign:
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Main Team
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Extra Teams (optional)
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Click Save.
By structuring your teams in HubSpot, you gain better visibility, access control, and reporting alignment—especially across larger or multi-functional teams.