How to install HubSpot tracking code

Getting Your Tracking Code

1. Go to HubSpot Settings (gear icon)
2. Navigate to:
   • Marketing Starter/Free: Go to "Tracking Code"
   • Other subscriptions: Go to "Tracking & Analytics" > "Tracking code"
3. Find "Embed code" section
4. Click "Copy" or "Email to my web developer"

Installation by Platform

1. Standard Website

• Paste code before closing </body> tag
• Add to all pages of your website
• Best practice: Add to footer file for site-wide implementation

2. WordPress

Recommended Method:

• Install "HubSpot All-in-One Marketing" plugin
• Plugin automatically handles code installation

Manual Method:

1. Go to Appearance > Editor
2. Select Footer file
3. Paste tracking code
4. Click "Update File"

3. Shopify

1. Login to Shopify admin
2. Go to Online Store > Themes
3. Click Actions > Edit code
4. Open theme.liquid
5. Paste code before </body>
6. Save changes

4. Wix

1. Go to Settings > Advanced
2. Click Custom Code
3. Click "+ Add Custom Code"
4. Paste tracking code
5. Name it "HubSpot Tracking Code"
6. Select:
   • All pages
   • Load code on each new page
   • Body - end
7. Click Apply

5. Squarespace

1. Go to Settings
2. Navigate to Advanced > Code Injection
3. Paste code in Header field
4. Save changes

Important Notes

Do's

• Install on all pages
• Verify installation
• Add external domains to HubSpot settings
• Use only one tracking code per page

Don'ts

• Don't install multiple tracking codes
• Don't use on AMP sites
• Don't forget to verify installation