Platform

HubSpot Service Hub

One connected support workspace where tickets, conversations, knowledge, and feedback live together, so your team resolves faster and customers stay longer.

HubSpot Service Hub is the customer service and support product inside HubSpot, where tickets, a shared inbox, a knowledge base, service level agreements, and customer feedback run on the same CRM record. Support teams in Southeast Asia get one view of every conversation and a faster path to resolution, which helps existing customers stay and renew.
What you get

Built to keep the customers you already won

Five connected tools that turn scattered support messages into resolved tickets and renewed accounts.

Shared inbox

Email, web chat, LINE, and forms land in one queue your whole team can see and answer.

Tickets

Every request becomes a tracked ticket with an owner, status, and full history on the contact record.

Knowledge base

Publish help articles customers can search, so common questions get answered without an agent.

SLAs

Set response and resolution targets, then route and escalate tickets so they get handled on time.

Feedback surveys

Run customer satisfaction, NPS, and support follow-up surveys tied straight to the account.

Help desk workspace

A single desk view of open tickets, conversations, and customer context for every agent.

Shared inbox

Every message in one queue, nothing slips

Email, chat, and messaging channels feed a single inbox the whole team works from. Each reply is logged against the customer record, so the next agent picks up where the last one left off.

  • Assign conversations to owners and teams automatically
  • See full contact and deal history beside every message
  • Use saved snippets and templates for repeat questions
  • Turn any conversation into a tracked ticket in one click
Shared inbox
LINENattaya K.Is the deluxe room free?
EmailJames L.Quote request
FacebookSiri P.Opening hours?
Hi, is the deluxe room free next weekend?
Yes, we have availability. Want me to hold it for you?
Yes please, that would be great.
Why it matters

Scattered support vs one connected desk

Without Service Hub With Service Hub
Requests spread across email, LINE, and chat with no shared view Every channel feeds one shared inbox the team works from
No record of who is handling what, so messages get missed Each request is a ticket with an owner, status, and history
Customers repeat themselves to every new agent Full contact and deal context sits beside each conversation
No way to measure response time or satisfaction SLAs and feedback surveys make service quality visible
In Thailand

Support customers on LINE, tracked like any ticket

In Thailand most customers expect to reach support on LINE. Connect your LINE Official Account so those chats arrive in the same shared inbox as email and web chat, with each conversation logged on the customer record.

  • LINE messages become tickets with owners and SLAs
  • One history per customer across LINE, email, and chat
  • Agents reply from HubSpot, no separate LINE login needed

See how the connection works on the LINE to HubSpot for Thailand page.

Getting started

From messy inboxes to a working help desk

  1. Connect your channelsLink support email, web chat, forms, and LINE so every request lands in the shared inbox.
  2. Set up tickets and pipelinesDefine ticket statuses, owners, and routing rules that match how your team actually works.
  3. Publish your knowledge baseWrite articles for your most common questions so customers can self-serve and agents can link fast.
  4. Add SLAs and automationSet response and resolution targets, then automate assignment and escalation to keep tickets on track.
  5. Turn on feedbackSend satisfaction and NPS surveys after tickets close to spot at risk accounts before they leave.
In the region

How teams in Southeast Asia use Service Hub

Hospitality

Hotels handle guest requests from web chat, email, and LINE in one inbox, with each stay on the record.

Ecommerce

Online stores turn order and returns questions into tracked tickets with clear response targets.

B2B services

Account teams manage onboarding and support requests against the same company record sales uses.

FAQ

Common questions

What is HubSpot Service Hub used for?
Service Hub is HubSpot’s customer service product. Teams use it to manage support requests as tickets, run a shared inbox across channels, publish a knowledge base, set service level agreements, and collect customer feedback. Because it sits on the same CRM as sales and marketing, every conversation stays tied to one customer record.
Can Service Hub handle LINE messages in Thailand?
Yes. You can connect a LINE Official Account so LINE chats arrive in the same shared inbox as email and web chat. Each LINE conversation can become a ticket with an owner and SLA, and the full history stays on the customer record. See the LINE to HubSpot for Thailand page for setup details.
How does Service Hub help with customer retention?
Faster, more consistent support tends to keep customers longer. Service Hub helps by making sure no request is missed, giving agents full context, and surfacing satisfaction and NPS feedback so you can spot accounts at risk before they churn and act on them.
What is the difference between the shared inbox and tickets?
The shared inbox is where incoming conversations from email, chat, and messaging channels collect for the team to answer. A ticket is a tracked work item with an owner, status, and resolution history. You can answer a quick question from the inbox, or convert a conversation into a ticket when it needs to be followed through.
Does Service Hub work with the rest of HubSpot?
Yes. Service Hub runs on HubSpot’s Smart CRM, so support tickets share the same contact and company records as Sales Hub and Marketing Hub. Your support, sales, and marketing teams see one history per customer rather than separate systems.
Do customers need an account to use the knowledge base?
No. The knowledge base publishes public help articles that anyone can search and read, which deflects common questions before they reach an agent. You can also set articles to require login if you want to keep certain content restricted to existing customers.

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